ANBARASAN P | Business | Academic Leadership Award

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Mr. ANBARASAN P | Business | Academic Leadership Award

Mr. ANBARASAN P | Business – Assistant Professor at Sathyabama Institute of Science and Technology, India

Anbarasan P. is a dedicated academician and business strategist with a strong foundation in finance, marketing, and commerce. Born on February 1, 1993, he has consistently demonstrated his passion for education, management, and innovation. From corporate beginnings at Accenture to an evolving academic career, he has shaped young minds and contributed to institutional excellence across several leading colleges in Chennai. He is currently serving at Sathyabama Institute of Science and Technology in the School of Management Studies. Anbarasan is known for applying advanced teaching methodologies like team learning and E-learning to bridge theoretical concepts with practical applications. As a rank holder from Madras University and a Ph.D. scholar, he continues to delve into impactful research in the field of business and management. His mission is to drive transformation through academic leadership and business insight, inspiring both students and professionals to pursue excellence in dynamic and competitive environments.

Author Profile

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Education 

Anbarasan P.’s academic journey reflects outstanding achievement and consistent dedication to excellence in business studies. He is currently pursuing his Ph.D. at Bharat Institute of Higher Education & Research and has already submitted his thesis, demonstrating his commitment to academic advancement. He holds an MBA in Finance and Marketing from GKM College of Engineering & Technology under Anna University, graduating in 2015 with a commendable CGPA of 8.0. His undergraduate degree, a B.Com in Bank Management from Jaya College of Arts and Science under Madras University, was marked by distinction, securing 95% and earning the prestigious 3rd Rank from the university. Earlier, he completed his Higher Secondary Certificate with 89% and his SSLC with 78% from Smt. C.B.P. Jain Matriculation Higher Secondary School in Chennai. This strong academic foundation has played a crucial role in shaping his analytical and leadership skills for his flourishing teaching and research career.

Experience

With a dynamic blend of corporate and academic experience, Anbarasan P. brings over a decade of practical and instructional expertise. He currently holds a faculty position at the School of Management Studies, Sathyabama Institute of Science and Technology, since June 2025. Before that, he contributed significantly to Tagore Engineering College’s Department of Management Studies from February 2021 to May 2025. His teaching tenure also includes a pivotal role at Jaya College of Arts and Science, where he served in the Department of Management Studies and Commerce between May 2017 and January 2021. Notably, Anbarasan began his career in the corporate sector with Accenture Services Pvt. Ltd., from July 2015 to April 2017, gaining firsthand insight into the financial services and operations domain. His broad exposure has enabled him to integrate real-world knowledge with academic pedagogy, enhancing his students’ business acumen and preparing them for today’s competitive global market.

Awards and Honors

Anbarasan P. has been recognized for his outstanding academic and professional achievements throughout his career. Most notably, he was awarded the 3rd Rank by Madras University for his exceptional performance in B.Com (Bank Management), highlighting his dedication to academic excellence from the early stages of his educational journey. In recognition of his continued pursuit of excellence, he has also received commendations at the institutional level for his role in student development, academic contributions, and research initiatives. His consistent efforts in integrating innovative teaching methods like team learning and digital platforms have earned him respect among peers and students alike. As a Ph.D. candidate, he has been acknowledged for presenting impactful papers and contributing to business knowledge dissemination. His drive to bridge the gap between academic theory and practical implementation continues to make him a role model in management education and a valuable contributor to the academic and professional business ecosystem.

Research Focus

Anbarasan P.’s research interest lies at the intersection of finance, marketing, and management innovation, focusing on practical applications in organizational growth and strategic development. His doctoral work emphasizes data-driven decision-making and the integration of digital tools in business transformation. He aims to address core challenges faced by emerging businesses, particularly in financial strategy and customer relationship management. His research methodology blends qualitative insight with quantitative rigor, allowing for a holistic view of evolving business ecosystems. He is also interested in exploring sustainable business practices, E-learning efficacy, and entrepreneurship development, especially in the Indian SME context. Anbarasan’s work as a faculty member reinforces his research objectives, as he continuously engages with students and professionals to gather real-time data and case studies. His scholarly contributions aim to inform both academia and industry, positioning him as a catalyst for business excellence and educational innovation.

Publication Titles

  • “Customer Engagement Strategies in Digital Banking Sector: A Comparative Study”

  • “Impact of E-Learning Tools on Management Education: A Faculty Perspective”

  • “Financial Inclusion and Mobile Banking in Rural India: Challenges and Prospects”

  • “Green Marketing and Consumer Behavior: An Empirical Study in Chennai”

  • “The Role of Case Study Methods in Enhancing Business Learning Outcomes”

  • “Employee Motivation and Organizational Productivity in the Post-COVID Era”

  • “Risk Management Practices in Indian SMEs: A Sectoral Analysis”

  • “Capital Budgeting Techniques Adopted by Manufacturing Firms: A Survey-Based Analysis”

Conclusion

Anbarasan P. emerges as a highly capable and visionary academic, bridging the theoretical and practical realms of business education. His progressive teaching methods, solid academic grounding, and growing body of research demonstrate his dedication to excellence in the field. With an admirable blend of industry and academic experience, he is well-suited for recognition through the Research for Best Researcher Award or equivalent honors in the business discipline. His contributions significantly align with the goals of fostering future-ready business leaders and knowledge creation in a competitive economic landscape.

P. BABY | COMMERCE | Excellence in Academia Award

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Dr. P. BABY | COMMERCE | Excellence in Academia Award

Dr. P. BABY, SONA COLLEGE OF ARTS AND SCIENCE, SALEM - 636005, TAMILNADU, INDIA

Dr. P. Baby is an Assistant Professor in the Department of Commerce at Sona College of Arts and Science, Salem, Tamil Nadu, India. She holds multiple qualifications, including M.Com (CA), MBA, M.Phil., Ph.D., and SET. With 7 years of teaching and 10 years of research experience, she has established herself as a dedicated academician. She secured second rank in PG and third rank in M.Phil at Periyar University. Her expertise spans Services Marketing, Research Methodology, Financial, Cost and Management Accounting, HRM, and Banking. She has published 16+ articles in UGC Care-listed, peer-reviewed, and indexed journals. Currently, she is authoring a book on Financial Accounting. Dr. P. Baby has actively participated in over 55 national and international conferences and presented numerous research papers. She has also organized and facilitated various academic events and has received the Best Paper Presenter Award at an International Conference.

Professional Profile

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Suitability for the Research for Excellence in Academia Award

Dr. P. Baby is a highly qualified academic with a robust academic background and extensive research experience, making her an ideal candidate for the Research for Excellence in Academia Award. With an M.Com (CA), MBA, M.Phil, Ph.D., and SET, she has displayed exceptional commitment to her field of study. Her 7 years of teaching experience, along with 10 years of research involvement, demonstrate her strong foundation and continuous growth in academia.

Dr. Baby's academic excellence is highlighted by her impressive achievements, including securing second place in her PG and third place in her M.Phil at Periyar University. Her specialization in Services Marketing, Research Methodology, Financial and Management Accounting, HRM, and Banking reflects a broad and comprehensive understanding of essential subjects, enabling her to contribute significantly to both teaching and research in these areas.

Education 

Dr. P. Baby has a strong academic background in commerce and management. She holds an M.Com (CA), an MBA, an M.Phil., and a Ph.D., along with having qualified the State Eligibility Test (SET). She pursued her postgraduate and doctoral studies at Periyar University, where she secured second rank in her PG and third rank in M.Phil. Her academic journey has been marked by a commitment to excellence in commerce, accounting, and business administration. Her specializations include Services Marketing, Research Methodology, Financial, Cost and Management Accounting, HRM, and Banking. She has pursued nine online courses under NPTEL and is an active member of academic associations such as the Indian Academic Researchers Association and the Global Association of Commerce and Management. Her continuous learning and interdisciplinary knowledge reflect her dedication to professional and academic growth in the field of commerce and management.

Professional Experience 

Dr. P. Baby has 7 years of teaching and 10 years of research experience. She currently serves as an Assistant Professor in the Department of Commerce at Sona College of Arts and Science, Salem. She has guided numerous PG and M.Phil. research projects and has mentored students in various commerce-related disciplines. She has organized multiple guest lectures, seminars, webinars, workshops, and national and international conferences. As an academic leader, she actively engages in faculty development programs, having participated in over 20 FDPs, 7 symposiums, and 23 workshops. She is proficient in MS Office and Tally ERP.9, essential tools for financial and business analytics. Additionally, she has served as a resource person in various research forums and webinars. Her commitment to academic excellence is evident in her efforts to bridge the gap between theoretical knowledge and practical application in commerce and management education.

Awards and Recognition 

Dr. P. Baby has been recognized for her contributions to academia and research through multiple awards and honors. She was awarded the Best Paper Presenter Award at an International Conference, acknowledging her outstanding research contributions. She secured the second rank in her PG and the third rank in her M.Phil at Periyar University. She has actively participated in and presented research papers at over 55 national and international conferences and seminars. Additionally, she has contributed significantly to academic development by organizing and hosting various guest lectures, seminars, and webinars at both national and international levels. She is also a life member of the Indian Academic Researchers Association and the Global Association of Commerce and Management. Her dedication to continuous learning is evident in her completion of nine online courses through NPTEL. These recognitions highlight her commitment to excellence in commerce education and research.

Research Skills In Commerce

Dr. P. Baby is highly skilled in research, with expertise in Services Marketing, Research Methodology, Financial, Cost and Management Accounting, HRM, and Banking. She has published over 16 research articles in UGC Care-listed, peer-reviewed, and indexed journals. She is currently authoring a Financial Accounting book. Her research capabilities are evident in her extensive participation in over 55 national and international conferences and seminars. She has guided several PG and M.Phil. research projects, demonstrating her proficiency in academic mentorship. She is well-versed in data analysis and business software, including MS Office and Tally ERP.9. She has actively contributed to research-oriented faculty development programs, symposiums, and workshops. Her ability to integrate practical insights with theoretical knowledge makes her a valuable contributor to the academic community. She also engages in online learning, having completed nine NPTEL courses to enhance her research skills and domain expertise.

Publication Top Notes

  • Role of Responsiveness factor in enhancing domestic airlines service quality

    • Author: P. Baby

    • Citation: Indian Journal of Applied Research, 2(1), 28–33

  • Service Quality in Airline Marketing

    • Author: P. Baby

    • Citation: International Journal of Marketing and Management Research, 2(12), 109–119

    • Year: 2011

  • Indian Aviation Industry – A SWOT Analysis

    • Author: D. P. Baby

    • Citation: International Journal of Marketing and Management Research, 2(9), 39–50

    • Year: 2011

  • MGNREGA on Rural Employment During Covid 19

    • Authors: Dr. K. Baladhandayutham and Dr. P. Baby

    • Citation: Shodha Prabha, 47(15)

    • Year: 2022

  • Advertising Effectiveness on FMCG Products (A Study with Special Reference to Hindustan Unilever Limited – Salem City)

    • Author: D. P. Baby

    • Citation: Shodha Prabha, 47(15)

    • Year: 2022

  • Digital Transformation in Education Sector

    • Author: D. P. Baby

    • Citation: Wesleyan Journal of Research, International Research Journal, 14(No. 1, XXIII)

    • Year: 2021

  • Revitalization of Maggi Noodles – A Case Study

    • Author: P. Baby

    • Citation: National Conference Proceedings with ISBN, 1(1), 52–54

    • Year: 2016

  • New Inventive Schemes – Enrichment for Social Security

    • Author: P. Baby

    • Citation: Paripiex - Indian Journal of Research, 5(1), 101–102

    • Year: 2016

  • SERVQUAL in Commercial Bank (A Study with Reference to HDFC Bank in Attur Taluk)

    • Author: P. Baby

    • Citation: Research Explorer (A Referred Bi-Annual International Research Journal)

    • Year: 2014

  • Passengers Expectation on Domestic Airline Services: An Analysis

    • Author: P. Baby

    • Citation: International Journal of Research in Commerce Economics Management, 4(8), 38–42

    • Year: 2014