Akriti Chugh | Business | Best Researcher Award

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Dr. Akriti Chugh | Business | Best Researcher Award

Dr. Akriti Chugh | Business | Institute of Innovation in Technology and Management | India

Dr. Akriti Chugh is a dedicated academic professional with over seven years of experience as a management faculty at prestigious institutions in India. With expertise in international business, managerial economics, marketing, and business analytics, she has contributed extensively to both teaching and research. She has served in various academic roles across renowned universities, including Bharati Vidyapeeth, Guru Nanak Institute of Management, Rukmini Devi Institute of Advanced Studies, and Delhi University. Beyond academics, she has corporate experience as an HR Executive and Business Development Executive, which enriches her ability to bridge theory with real-world practice. Her doctoral research at Jamia Hamdard University explored the interplay of dual narcissism, psychological empowerment, and ownership in shaping entrepreneurial intentions. An active contributor to international conferences, Dr. Chugh has presented and published impactful research in Scopus-indexed journals. Her career reflects a strong commitment to education, mentorship, and advancing knowledge in the field of business management.

Author Profile 

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Education

Dr. Akriti Chugh holds a Ph.D. in Entrepreneurial Studies from Jamia Hamdard University, Delhi (2024). Her doctoral thesis, “Examining the Role of Dual Narcissism, Psychological Empowerment, and Ownership in Shaping Entrepreneurial Intentions: A Mixed Method Approach”, highlights her expertise in entrepreneurship and psychology-driven management research. Prior to her Ph.D., she completed a Master of Business Administration (MBA) in International Business from Bharati Vidyapeeth School of Distance Education in 2015, which equipped her with strong foundations in global business strategies and cross-border trade practices. She began her academic journey with a Bachelor of Technology (B.Tech.) in Electronics and Communication from St. Margaret Engineering College, Rajasthan (2012), gaining analytical, problem-solving, and technical skills. Dr. Chugh has further enhanced her knowledge through specialized certifications, including UGC-NET qualification, Google Analytics, Data Science (R Basics from HarvardX), and Faculty Development Programs (FDPs) on Managerial Economics and International Business. Her interdisciplinary academic journey reflects her holistic approach to business education.

Experience

Dr. Akriti Chugh has over seven years of rich academic and corporate experience. She currently serves as a Guest Lecturer at Jesus and Mary College, University of Delhi, where she teaches Business Analytics, Finance for Everyone, and Sustainable Business Planning. Previously, she held positions as Assistant Professor at Rukmini Devi Institute of Advanced Studies, where she mentored MBA dissertation projects and contributed to student development. She has also been associated with Guru Nanak Institute of Management & IT, Bharati Vidyapeeth University, and Softdot Hi-Tech Education Institute, teaching subjects such as International Business, Project Management, Microeconomics, and Marketing Management. Beyond academia, she worked as an HR Executive at Incyber Media and Technologies, and as a Business Development Executive at Nityo Infotech Services, gaining industry-level insights. She has actively contributed to event organization, cultural initiatives, and mentorship programs. Her dual expertise in corporate and academic environments strengthens her ability to deliver practical and research-driven education.

Awards and Honors

Dr. Akriti Chugh has earned recognition for her scholarly contributions and teaching excellence. She was awarded the Best Paper Award at the Responsible & Resilient Business Research Conference (BIMTECH, 2022) for her research on the relationship between personality traits and entrepreneurial orientation. She has presented impactful papers at international and national conferences, including those organized by IIM Nagpur, Jamia Hamdard, Bhupal Nobels University, and Jagan Institute of Management Studies. Her conference presentations have covered diverse areas such as sustainable cities (SDG 11), neuroticism and entrepreneurial orientation, digital learning outcomes, and NGO management. She has also participated in prestigious case colloquiums, including one at Aligarh Muslim University. Recognized for her research-driven teaching, she has been invited as a guest lecturer at leading academic institutions. Her contributions demonstrate a strong balance of academic rigor, innovation, and applied research, reflecting her position as a forward-looking scholar committed to advancing management education.

Research Focus

Dr. Akriti Chugh’s research is centered on the intersections of entrepreneurship, psychology, international business, and sustainable management practices. Her doctoral research examines the role of dual narcissism, psychological empowerment, and ownership in shaping entrepreneurial intentions, providing fresh insights into the behavioral drivers of entrepreneurship. She has published in Scopus-indexed journals, including studies on entrepreneurial intention and educational resilience in challenging times. Her conference papers have addressed topics such as digital learning, sustainable urban development, and entrepreneurial orientation, showcasing her interdisciplinary approach. She also explores the integration of technology, data analytics, and business sustainability, aligning her research with contemporary global trends. Additionally, her work with NGOs reflects her interest in social entrepreneurship and community development. Dr. Chugh’s research blends academic depth with real-world application, contributing to both scholarly literature and practical strategies for business growth, educational innovation, and sustainable development in emerging economies.

Publications

  • Investigating the Influence of Dual Narcissism on Entrepreneurial Intention with Psychological Empowerment – Journal of Enterprising Communities.

  • The Paradox of Keeping Education Afloat During Troubled Times: A Case of Kilkaari-Bachpan Ki – Emerald Emerging Markets Case Studies.

Conclusion

Dr. Akriti Chugh stands as an accomplished academic and researcher whose expertise spans teaching, research, and corporate practice. With a strong foundation in international business, entrepreneurship, and managerial economics, she has contributed meaningfully to higher education and scholarly literature. Her publications, awards, and research-driven teaching establish her as a future-oriented scholar dedicated to advancing business education and practice.

P. BABY | COMMERCE | Excellence in Academia Award

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Dr. P. BABY | COMMERCE | Excellence in Academia Award

Dr. P. BABY, SONA COLLEGE OF ARTS AND SCIENCE, SALEM - 636005, TAMILNADU, INDIA

Dr. P. Baby is an Assistant Professor in the Department of Commerce at Sona College of Arts and Science, Salem, Tamil Nadu, India. She holds multiple qualifications, including M.Com (CA), MBA, M.Phil., Ph.D., and SET. With 7 years of teaching and 10 years of research experience, she has established herself as a dedicated academician. She secured second rank in PG and third rank in M.Phil at Periyar University. Her expertise spans Services Marketing, Research Methodology, Financial, Cost and Management Accounting, HRM, and Banking. She has published 16+ articles in UGC Care-listed, peer-reviewed, and indexed journals. Currently, she is authoring a book on Financial Accounting. Dr. P. Baby has actively participated in over 55 national and international conferences and presented numerous research papers. She has also organized and facilitated various academic events and has received the Best Paper Presenter Award at an International Conference.

Professional Profile

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Suitability for the Research for Excellence in Academia Award

Dr. P. Baby is a highly qualified academic with a robust academic background and extensive research experience, making her an ideal candidate for the Research for Excellence in Academia Award. With an M.Com (CA), MBA, M.Phil, Ph.D., and SET, she has displayed exceptional commitment to her field of study. Her 7 years of teaching experience, along with 10 years of research involvement, demonstrate her strong foundation and continuous growth in academia.

Dr. Baby's academic excellence is highlighted by her impressive achievements, including securing second place in her PG and third place in her M.Phil at Periyar University. Her specialization in Services Marketing, Research Methodology, Financial and Management Accounting, HRM, and Banking reflects a broad and comprehensive understanding of essential subjects, enabling her to contribute significantly to both teaching and research in these areas.

Education 

Dr. P. Baby has a strong academic background in commerce and management. She holds an M.Com (CA), an MBA, an M.Phil., and a Ph.D., along with having qualified the State Eligibility Test (SET). She pursued her postgraduate and doctoral studies at Periyar University, where she secured second rank in her PG and third rank in M.Phil. Her academic journey has been marked by a commitment to excellence in commerce, accounting, and business administration. Her specializations include Services Marketing, Research Methodology, Financial, Cost and Management Accounting, HRM, and Banking. She has pursued nine online courses under NPTEL and is an active member of academic associations such as the Indian Academic Researchers Association and the Global Association of Commerce and Management. Her continuous learning and interdisciplinary knowledge reflect her dedication to professional and academic growth in the field of commerce and management.

Professional Experience 

Dr. P. Baby has 7 years of teaching and 10 years of research experience. She currently serves as an Assistant Professor in the Department of Commerce at Sona College of Arts and Science, Salem. She has guided numerous PG and M.Phil. research projects and has mentored students in various commerce-related disciplines. She has organized multiple guest lectures, seminars, webinars, workshops, and national and international conferences. As an academic leader, she actively engages in faculty development programs, having participated in over 20 FDPs, 7 symposiums, and 23 workshops. She is proficient in MS Office and Tally ERP.9, essential tools for financial and business analytics. Additionally, she has served as a resource person in various research forums and webinars. Her commitment to academic excellence is evident in her efforts to bridge the gap between theoretical knowledge and practical application in commerce and management education.

Awards and Recognition 

Dr. P. Baby has been recognized for her contributions to academia and research through multiple awards and honors. She was awarded the Best Paper Presenter Award at an International Conference, acknowledging her outstanding research contributions. She secured the second rank in her PG and the third rank in her M.Phil at Periyar University. She has actively participated in and presented research papers at over 55 national and international conferences and seminars. Additionally, she has contributed significantly to academic development by organizing and hosting various guest lectures, seminars, and webinars at both national and international levels. She is also a life member of the Indian Academic Researchers Association and the Global Association of Commerce and Management. Her dedication to continuous learning is evident in her completion of nine online courses through NPTEL. These recognitions highlight her commitment to excellence in commerce education and research.

Research Skills In Commerce

Dr. P. Baby is highly skilled in research, with expertise in Services Marketing, Research Methodology, Financial, Cost and Management Accounting, HRM, and Banking. She has published over 16 research articles in UGC Care-listed, peer-reviewed, and indexed journals. She is currently authoring a Financial Accounting book. Her research capabilities are evident in her extensive participation in over 55 national and international conferences and seminars. She has guided several PG and M.Phil. research projects, demonstrating her proficiency in academic mentorship. She is well-versed in data analysis and business software, including MS Office and Tally ERP.9. She has actively contributed to research-oriented faculty development programs, symposiums, and workshops. Her ability to integrate practical insights with theoretical knowledge makes her a valuable contributor to the academic community. She also engages in online learning, having completed nine NPTEL courses to enhance her research skills and domain expertise.

Publication Top Notes

  • Role of Responsiveness factor in enhancing domestic airlines service quality

    • Author: P. Baby

    • Citation: Indian Journal of Applied Research, 2(1), 28–33

  • Service Quality in Airline Marketing

    • Author: P. Baby

    • Citation: International Journal of Marketing and Management Research, 2(12), 109–119

    • Year: 2011

  • Indian Aviation Industry – A SWOT Analysis

    • Author: D. P. Baby

    • Citation: International Journal of Marketing and Management Research, 2(9), 39–50

    • Year: 2011

  • MGNREGA on Rural Employment During Covid 19

    • Authors: Dr. K. Baladhandayutham and Dr. P. Baby

    • Citation: Shodha Prabha, 47(15)

    • Year: 2022

  • Advertising Effectiveness on FMCG Products (A Study with Special Reference to Hindustan Unilever Limited – Salem City)

    • Author: D. P. Baby

    • Citation: Shodha Prabha, 47(15)

    • Year: 2022

  • Digital Transformation in Education Sector

    • Author: D. P. Baby

    • Citation: Wesleyan Journal of Research, International Research Journal, 14(No. 1, XXIII)

    • Year: 2021

  • Revitalization of Maggi Noodles – A Case Study

    • Author: P. Baby

    • Citation: National Conference Proceedings with ISBN, 1(1), 52–54

    • Year: 2016

  • New Inventive Schemes – Enrichment for Social Security

    • Author: P. Baby

    • Citation: Paripiex - Indian Journal of Research, 5(1), 101–102

    • Year: 2016

  • SERVQUAL in Commercial Bank (A Study with Reference to HDFC Bank in Attur Taluk)

    • Author: P. Baby

    • Citation: Research Explorer (A Referred Bi-Annual International Research Journal)

    • Year: 2014

  • Passengers Expectation on Domestic Airline Services: An Analysis

    • Author: P. Baby

    • Citation: International Journal of Research in Commerce Economics Management, 4(8), 38–42

    • Year: 2014